{
 "as_of": "2026-11-08",
 "cmr": "us-cm-kg/NASDAQ/BZUN",
 "fence": "The page is the record's research on the issuer — no analyst, no rating, no view.",
 "markdown": "The page is the record's research on the issuer — no analyst, no rating, no view.\n\n# Baozun Inc. (NASDAQ: BZUN) — research page\n\nAs of 2026-11-08 · us-cm-kg · record version 1\n\n## Identity and listing\n\nBaozun Inc. is listed on NASDAQ under ticker BZUN, ISIN US06684L1035, LEI 549300IF0HZ7T4762633. Its security type is recorded as non-operating entity type (other). Its segment is not on the record. Its sector is 5961 Retail-Catalog & Mail-Order Houses and its jurisdiction is Cayman Islands. Its listing status is listed, not halted.\n\n## The disclosure read\n\nThe record holds 87 filings in the twelve months from 2025-11-08 to 2026-11-08, across 67 filing days: 50 directors' dealings, 2 regulatory filings and 35 results. The median gap between filing days is 4.0 days. The latest filing is dated 2026-11-03, is of type results, and falls 5 days before the record date of 2026-11-08. The NASDAQ median is 52 filings, a median cadence gap of 6.0 days and a median latency of 5.0 days. The sector median is 57 filings, a median cadence gap of 6.0 days and a median latency of 4 days.\n\n## Auditor\n\nThe auditor is not on the record, because the latest annual report cover carries no dei:AuditorName tag, and foreign private issuers and older filings carry none. The auditor's location is not on the record. The record holds no auditor changes.\n\n## Events and halts\n\nThe record holds no listing, delisting or name change events. The domicile change is not on the record, as EDGAR states no dated change of state of incorporation on a filing line. The segment move is not on the record, as the exchanges' tier transfers are not EDGAR filings. The halt flag is listed, not halted.\n\n## Orderability\n\nThe outcome is not determinable. The chapter's orderability section carries no client categories, so the outcome cannot name its client category. The rule version is acm-68000/us/reasonable-basis-suitability-finra-rule-2111/r1, and the chapter is as of 2026-11-04.\n\n## Coverage\n\nThe record finds 23 research houses named on the issuer's investor-relations page: 86 Research, Blue Lotus Capital, CCB International, China Renaissance, China Securities, CICC, CITIC, Citi, CLSA, CMB International, Daiwa Capital, Essence Securities, GF Securities, Guotai Junan, Guoyuan International, HSBC, Jefferies, J.P.Morgan, Orient Securities, SWS research, TH Capital, Tianfeng Securities and Huatai Securities.\n\n## Open research\n\nThe record finds no openly published research notes on the issuer.\n\n## Licensed\n\nLicensed research: none loaded. A licensed row is served only to an agent whose firm holds that licence (licensor, entitlement). No licensed row is loaded.\n\n## As-of depth\n\nThe record holds the issuer's sealed years 2021, 2022, 2023, 2024, 2025 and 2026. The market's earliest sealed date is 2021-01-04. The live record began on 2026-09-12.\n\n## Sources\n\n9 source pages are named on this page; every value above carries its own source page and read date in the numbers.\n\n- https://www.sec.gov/files/company_tickers_exchange.json (identity.exchange)\n- https://www.sec.gov/data-research/sec-markets-data/fails-deliver-data (identity.isin)\n- https://data.sec.gov/submissions/CIK0001625414.json (identity.jurisdiction)\n- https://mapping.gleif.org/api/v2/isin-lei/latest/download (identity.lei)\n- https://mcp.us-cm-kg.ai/events/NASDAQ/BZUN (the disclosure lines)\n- https://www.nasdaqtrader.com/rss.aspx?feed=tradehalts (the halt flag)\n- https://mcp.us-cm-kg.ai/book/aio.json (the orderability chapter)\n- https://ir.baozun.com/analyst-coverage (coverage)\n- https://mcp.us-cm-kg.ai/record/NASDAQ/BZUN (the record)\n",
 "market": "US",
 "node": "us-cm-kg",
 "numbers": {
  "as_of_depth": {
   "issuer_years_sealed": [
    "2021",
    "2022",
    "2023",
    "2024",
    "2025",
    "2026"
   ],
   "live_record_began": "2026-09-12",
   "node_history_from": "2021-01-04",
   "node_years_sealed": [
    "2021",
    "2022",
    "2023",
    "2024",
    "2025",
    "2026"
   ],
   "record_version": 1,
   "sealed": true
  },
  "auditor": {
   "auditor": {
    "market": "US",
    "reason": "no dei:AuditorName tag on the latest annual report cover (foreign private issuers and older filings carry none)",
    "state": "not_on_record"
   },
   "auditor_firm_id": {
    "market": "US",
    "state": "not_on_record"
   },
   "auditor_location": {
    "market": "US",
    "state": "not_on_record"
   },
   "changes": []
  },
  "cmr": "us-cm-kg/NASDAQ/BZUN",
  "coverage": {
   "count": 23,
   "houses": [
    {
     "analyst": "Xiaoyan Wang",
     "house": "86 Research",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Joyce Ju",
     "house": "Blue Lotus Capital",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Shawn Yang",
     "house": "CCB International",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Cathy Chan",
     "house": "China Renaissance",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Ella Ji",
     "house": "China Securities",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Kun Shi",
     "house": "CICC",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Weijia Wu",
     "house": "CITIC",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Qingpu Yang/ Colin Shan",
     "house": "Citi",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Alicia Yap",
     "house": "CLSA",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Leo You",
     "house": "CMB International",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Sophie Huang",
     "house": "Daiwa Capital",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Robin Leung",
     "house": "Essence Securities",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Beibei Zhou",
     "house": "GF Securities",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Qifan Yang",
     "house": "Guotai Junan",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Meng Zi / Yanxin Chen",
     "house": "Guoyuan International",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Limin He / Chengru Li",
     "house": "HSBC",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Charlene Liu",
     "house": "Jefferies",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Thomas Chong",
     "house": "J.P.Morgan",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Andre Chang",
     "house": "Orient Securities",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Hongmei Shi",
     "house": "SWS research",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Liping Wang",
     "house": "TH Capital",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Tian X. Hou",
     "house": "Tianfeng Securities",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    },
    {
     "analyst": "Rong Kong",
     "house": "Huatai Securities",
     "read_by": "issuer IR page, fetched by this rail; each house name read on the page",
     "read_date": "2026-11-11",
     "source": "https://ir.baozun.com/analyst-coverage",
     "state": "sourced"
    }
   ],
   "pages_checked": [
    {
     "page": "https://ir.baozun.com/analyst-coverage",
     "result": "read: 23 of 48 named houses found on the page"
    }
   ],
   "read_by": "Perplexity sonar (search) · page read by this rail",
   "read_date": "2026-11-11",
   "since": "not stated on the page read",
   "state": "found"
  },
  "disclosure": {
   "against": {
    "exchange": {
     "issuers": 4359,
     "median_cadence_gap_days": 6,
     "median_filings": 52,
     "median_latency_days": 5,
     "name": "NASDAQ"
    },
    "sector": {
     "issuers": 29,
     "median_cadence_gap_days": 6,
     "median_filings": 57,
     "median_latency_days": 4,
     "name": "5961 Retail-Catalog & Mail-Order Houses"
    }
   },
   "by_type": {
    "directors_dealings": 50,
    "regulatory_filing": 2,
    "results": 35
   },
   "cadence_median_gap_days": 4,
   "filing_days": 67,
   "filings": 87,
   "latency_days": 5,
   "latest": [
    {
     "category": "6-K",
     "date": "2026-11-03",
     "source": "https://www.sec.gov/Archives/edgar/data/1625414/000110465926121688/tm2628864d1_6k.htm",
     "title": "6-K — FORM 6-K",
     "type": "results"
    },
    {
     "category": "6-K",
     "date": "2026-10-26",
     "source": "https://www.sec.gov/Archives/edgar/data/1625414/000110465926118631/tm2628185d1_6k.htm",
     "title": "6-K — FORM 6-K",
     "type": "results"
    },
    {
     "category": "4",
     "date": "2026-10-23",
     "source": "https://www.sec.gov/Archives/edgar/data/1625414/000110465926118281/xslF345X06/tm2628188-1_4seq1.xml",
     "title": "4 — OWNERSHIP DOCUMENT",
     "type": "directors_dealings"
    },
    {
     "category": "6-K",
     "date": "2026-10-16",
     "source": "https://www.sec.gov/Archives/edgar/data/1625414/000110465926116408/tm2627728d1_6k.htm",
     "title": "6-K — FORM 6-K",
     "type": "results"
    },
    {
     "category": "4",
     "date": "2026-10-16",
     "source": "https://www.sec.gov/Archives/edgar/data/1625414/000110465926116383/xslF345X06/tm2627734-1_4seq1.xml",
     "title": "4 — OWNERSHIP DOCUMENT",
     "type": "directors_dealings"
    }
   ],
   "latest_filing_date": "2026-11-03",
   "read": "the node's event lines (list_events_since), as get_filings serves them",
   "source": "https://mcp.us-cm-kg.ai/events/NASDAQ/BZUN",
   "window": {
    "from": "2025-11-08",
    "to": "2026-11-08"
   }
  },
  "identity": {
   "exchange": {
    "read_by": "EDGAR company_tickers_exchange.json (SEC list of exchange-listed filers)",
    "read_date": "2026-11-08",
    "read_date_basis": "the record version as_of",
    "source": "https://www.sec.gov/files/company_tickers_exchange.json",
    "state": "sourced",
    "value": "NASDAQ"
   },
   "isin": {
    "read_by": "SEC Fails-to-Deliver data (CUSIP for the symbol) · ISIN = US + CUSIP + ISO 6166 check digit",
    "read_date": "2026-10-09",
    "read_date_basis": "last_seen",
    "source": "https://www.sec.gov/data-research/sec-markets-data/fails-deliver-data",
    "state": "sourced",
    "value": "US06684L1035"
   },
   "jurisdiction": {
    "read_by": "EDGAR submissions API (issuer header as filed) (stateOfIncorporation)",
    "read_date": "2026-11-08",
    "read_date_basis": "the record version as_of",
    "source": "https://data.sec.gov/submissions/CIK0001625414.json",
    "state": "sourced",
    "value": "Cayman Islands"
   },
   "lei": {
    "read_by": "GLEIF ISIN-to-LEI mapping file (daily), LEI by exact ISIN",
    "read_date": "2026-11-08",
    "read_date_basis": "the field",
    "source": "https://mapping.gleif.org/api/v2/isin-lei/latest/download (ISIN US06684L1035)",
    "state": "sourced",
    "value": "549300IF0HZ7T4762633"
   },
   "name": {
    "read_by": "EDGAR submissions API (issuer header as filed)",
    "read_date": "2026-11-08",
    "read_date_basis": "the record version as_of",
    "source": "https://data.sec.gov/submissions/CIK0001625414.json",
    "state": "sourced",
    "value": "Baozun Inc."
   },
   "sector": {
    "read_by": "EDGAR submissions API (issuer header as filed) (SIC code as assigned by the SEC)",
    "read_date": "2026-11-08",
    "read_date_basis": "the record version as_of",
    "source": "https://data.sec.gov/submissions/CIK0001625414.json",
    "state": "sourced",
    "value": "5961 Retail-Catalog & Mail-Order Houses"
   },
   "security_type": {
    "read_by": "EDGAR submissions API (issuer header as filed)",
    "read_date": "2026-11-08",
    "read_date_basis": "the record version as_of",
    "source": "https://data.sec.gov/submissions/CIK0001625414.json",
    "state": "sourced",
    "value": "Non-operating entity type (other)"
   },
   "segment": {
    "market": "US",
    "state": "not_on_record"
   },
   "ticker": {
    "read_by": "EDGAR company_tickers_exchange.json (SEC list of exchange-listed filers)",
    "read_date": "2026-11-08",
    "read_date_basis": "the record version as_of",
    "source": "https://www.sec.gov/files/company_tickers_exchange.json",
    "state": "sourced",
    "value": "BZUN"
   },
   "website": {
    "market": "US",
    "state": "not_on_record"
   }
  },
  "licensed": {
   "columns": [
    "licensor",
    "entitlement",
    "title",
    "date",
    "source"
   ],
   "rows": [],
   "rule": "A licensed row is served only to an agent whose firm holds that licence (licensor, entitlement). No licensed row is loaded."
  },
  "lifecycle": {
   "delisting": [],
   "domicile_change": {
    "market": "US",
    "reason": "EDGAR states no dated change of state of incorporation on a filing line",
    "state": "not_on_record"
   },
   "listing": [],
   "name_change": [],
   "segment_move": {
    "market": "US",
    "reason": "the exchanges' tier transfers are not EDGAR filings",
    "state": "not_on_record"
   }
  },
  "market": "US",
  "node": "us-cm-kg",
  "numbers_hash": "sha256:a664c34af2b84697746084553ceee4d65e20d99a91bf1f3233edb6b4621b5b37",
  "open_research": {
   "read_date": "2026-11-11",
   "rows": [],
   "state": "none_found"
  },
  "orderability": {
   "chapter_as_of": "2026-11-04",
   "client_categories": [],
   "determinable": false,
   "read": {
    "chapter": "https://mcp.us-cm-kg.ai/book/aio.json",
    "door": "https://mcp.us-cm-kg.ai/mcp",
    "tool": "get_orderability"
   },
   "reason": "the chapter's orderability section carries no client_categories: the outcome cannot name its client category",
   "rule_version": "acm-68000/us/reasonable-basis-suitability-finra-rule-2111/r1",
   "section": "us.aio.v8"
  },
  "record": {
   "as_of": "2026-11-08",
   "url": "https://mcp.us-cm-kg.ai/record/NASDAQ/BZUN",
   "version": 1
  },
  "schema": "research-numbers v0.1 (USR-01, 2026-11-11)",
  "status": {
   "read_date": "2026-11-08",
   "source": "https://www.nasdaqtrader.com/rss.aspx?feed=tradehalts",
   "value": "listed, not halted"
  }
 },
 "numbers_hash": "sha256:a664c34af2b84697746084553ceee4d65e20d99a91bf1f3233edb6b4621b5b37",
 "path": "/us/NASDAQ/BZUN",
 "schema": "research-page v0.1 (USR-02, 2026-11-11)",
 "sections": [
  {
   "id": "identity",
   "text": "Baozun Inc. is listed on NASDAQ under ticker BZUN, ISIN US06684L1035, LEI 549300IF0HZ7T4762633. Its security type is recorded as non-operating entity type (other). Its segment is not on the record. Its sector is 5961 Retail-Catalog & Mail-Order Houses and its jurisdiction is Cayman Islands. Its listing status is listed, not halted.",
   "title": "Identity and listing"
  },
  {
   "id": "disclosure",
   "text": "The record holds 87 filings in the twelve months from 2025-11-08 to 2026-11-08, across 67 filing days: 50 directors' dealings, 2 regulatory filings and 35 results. The median gap between filing days is 4.0 days. The latest filing is dated 2026-11-03, is of type results, and falls 5 days before the record date of 2026-11-08. The NASDAQ median is 52 filings, a median cadence gap of 6.0 days and a median latency of 5.0 days. The sector median is 57 filings, a median cadence gap of 6.0 days and a median latency of 4 days.",
   "title": "The disclosure read"
  },
  {
   "id": "auditor",
   "text": "The auditor is not on the record, because the latest annual report cover carries no dei:AuditorName tag, and foreign private issuers and older filings carry none. The auditor's location is not on the record. The record holds no auditor changes.",
   "title": "Auditor"
  },
  {
   "id": "events",
   "text": "The record holds no listing, delisting or name change events. The domicile change is not on the record, as EDGAR states no dated change of state of incorporation on a filing line. The segment move is not on the record, as the exchanges' tier transfers are not EDGAR filings. The halt flag is listed, not halted.",
   "title": "Events and halts"
  },
  {
   "id": "orderability",
   "text": "The outcome is not determinable. The chapter's orderability section carries no client categories, so the outcome cannot name its client category. The rule version is acm-68000/us/reasonable-basis-suitability-finra-rule-2111/r1, and the chapter is as of 2026-11-04.",
   "title": "Orderability"
  },
  {
   "id": "coverage",
   "text": "The record finds 23 research houses named on the issuer's investor-relations page: 86 Research, Blue Lotus Capital, CCB International, China Renaissance, China Securities, CICC, CITIC, Citi, CLSA, CMB International, Daiwa Capital, Essence Securities, GF Securities, Guotai Junan, Guoyuan International, HSBC, Jefferies, J.P.Morgan, Orient Securities, SWS research, TH Capital, Tianfeng Securities and Huatai Securities.",
   "title": "Coverage"
  },
  {
   "id": "open_research",
   "text": "The record finds no openly published research notes on the issuer.",
   "title": "Open research"
  },
  {
   "id": "licensed",
   "text": "Licensed research: none loaded. A licensed row is served only to an agent whose firm holds that licence (licensor, entitlement). No licensed row is loaded.",
   "title": "Licensed"
  },
  {
   "id": "depth",
   "text": "The record holds the issuer's sealed years 2021, 2022, 2023, 2024, 2025 and 2026. The market's earliest sealed date is 2021-01-04. The live record began on 2026-09-12.",
   "title": "As-of depth"
  },
  {
   "id": "sources",
   "text": "9 source pages are named on this page; every value above carries its own source page and read date in the numbers.",
   "title": "Sources"
  }
 ],
 "sources": [
  {
   "for": "identity.exchange",
   "source": "https://www.sec.gov/files/company_tickers_exchange.json"
  },
  {
   "for": "identity.isin",
   "source": "https://www.sec.gov/data-research/sec-markets-data/fails-deliver-data"
  },
  {
   "for": "identity.jurisdiction",
   "source": "https://data.sec.gov/submissions/CIK0001625414.json"
  },
  {
   "for": "identity.lei",
   "source": "https://mapping.gleif.org/api/v2/isin-lei/latest/download"
  },
  {
   "for": "the disclosure lines",
   "source": "https://mcp.us-cm-kg.ai/events/NASDAQ/BZUN"
  },
  {
   "for": "the halt flag",
   "source": "https://www.nasdaqtrader.com/rss.aspx?feed=tradehalts"
  },
  {
   "for": "the orderability chapter",
   "source": "https://mcp.us-cm-kg.ai/book/aio.json"
  },
  {
   "for": "coverage",
   "source": "https://ir.baozun.com/analyst-coverage"
  },
  {
   "for": "the record",
   "source": "https://mcp.us-cm-kg.ai/record/NASDAQ/BZUN"
  }
 ],
 "title": "Baozun Inc. (BZUN) — research page",
 "writer": {
  "by": "Claude through the platform account, Haiku class; one pass; checked against the numbers",
  "engine": "claude-haiku-5-5"
 }
}